Customer acquisition systems and marketing technology for digital businesses

Build a customer acquisition system, not just another campaign.

We connect strategy, paid media, funnels, CRM, automation, and data to build a customer acquisition system tailored to your business.

  1. 01

    Paid Media

  2. 02

    Funnel

  3. 03

    CRM

  4. 04

    Automation

  5. 05

    Sales

  6. 06

    Measurement

Services & Ecommerce · B2B & B2C · International Markets

More advertising does not fix a disconnected acquisition process.

  • 01

    Disconnected marketing and sales

    Campaigns, funnels, CRM, and sales follow-up operate without a shared structure.

  • 02

    Manual and inefficient processes

    Teams lose time on repetitive tasks and disconnected tools.

  • 03

    Incomplete data and measurement

    The business lacks a complete view of how marketing investment becomes commercial opportunities.

The problem is not always the channel. It is often the system around it.

The AdsFunnel system

Five connected layers, one acquisition system.

Each layer depends on the others. We design them together so the whole process works as a single structure.

  1. 1

    Strategy

    Positioning, offer, audiences, and acquisition priorities.

  2. 2

    Paid Media

    Channel selection and campaign architecture aligned with the buying process.

  3. 3

    Funnels and Conversion

    Journeys, landing pages, and conversion points designed as one path.

  4. 4

    CRM and Automation

    Lead management, follow-up, and automated operational tasks.

  5. 5

    Data and Optimisation

    Tracking, attribution, reporting, and continuous improvement.

Services

Two ways to work with AdsFunnel.

Diagnosis and implementation of your customised acquisition system

From USD 1,500

We analyse your current process, identify the main improvement points, and design a system adapted to your business model, audience, offer, team, and technology.

  • Strategic diagnosis
  • Customer journey design
  • Channel and funnel architecture
  • CRM and automation planning
  • Tracking and measurement structure
  • Implementation priorities
  • Technical implementation within the agreed scope
Book a strategy call

360º Strategic Advisory

From USD 3,000

Minimum engagement: 3 months

Strategic support for founders and marketing teams that need expert judgement to make better decisions, coordinate acquisition initiatives, and improve overall system performance.

  • Strategic guidance and priorities
  • Paid media and funnel criteria
  • CRM, automation, and data review
  • Marketing and sales alignment
  • Performance analysis
Book a strategy call

Implementation is only the beginning.

  1. 1System implementation
  2. 2Ongoing paid media management
  3. 3Continuous optimisation

Ongoing paid media management is only offered once the essential foundations of the acquisition system have been implemented.

Advertising channels

The channel is selected based on the audience, the buying process, the offer, and the business model.

  • Meta Ads
  • Google Ads
  • TikTok Ads
  • LinkedIn Ads
  • Amazon Ads
  • OpenAI Ads

Verticals

Two focused verticals.

B2B · B2C

Services

Acquisition systems for businesses selling knowledge, transformation, professional services, or solutions with complex decision processes.

Ecommerce

Ecommerce

Acquisition and recurrence systems connecting paid media, conversion, automation, customer data, and repeat purchase.

AdsFunnel works with both B2B and B2C models.

Technology

Marketing technology, connected and under control.

We work with established platforms and connect them so data, leads, and automation flow through one structure.

That’s Funnel

Official partner

Official partner of That’s Funnel, powered by GoHighLevel technology.

Technology we work with

  • HubSpot
  • ClickFunnels
  • ActiveCampaign
  • MailerLite
  • Mailchimp
  • Google Analytics
  • Google Tag Manager
  • Semrush

Tools designed to give marketing teams their time back.

AdsFunnel develops solutions to automate tasks, simplify processes, and reduce the operational load on founders and marketing teams.

How we work

Four phases, one continuous process.

  1. 1

    Diagnose

    Analysis of strategy, channels, funnels, tools, processes, and data.

  2. 2

    Design

    Definition of the acquisition architecture.

  3. 3

    Implement

    Connection of campaigns, funnels, CRM, automation, and measurement.

  4. 4

    Optimise

    Strategic continuity and paid media management where appropriate.

Markets

Operating across Spain, Latin America, the Eurozone, and North America.

Presence in the United States and Bogotá, with strategic partners in Spain.

  • United States
  • Bogotá, Colombia
  • Strategic partners in Spain
  • Spain
  • Latin America
  • Eurozone
  • North America

About

Strategy, execution, and technology under one vision.

AdsFunnel was created to connect the campaigns, tools, providers, and processes that usually operate in isolation. We design, implement, and optimise customer acquisition systems, and we build technology that helps founders and marketing professionals work more efficiently.

We design and implement customer acquisition systems that connect strategy, paid media, funnels, automation, CRM, and data. We also build tools that help founders and marketing professionals work more efficiently and recover time in their day-to-day operations.

Frequently asked questions

A customer acquisition system connects the strategy, advertising channels, funnels, CRM, automation, sales follow-up, and measurement required to attract and convert customers. Instead of treating each action as an isolated task, it brings the entire acquisition process together under one coordinated structure.

A traditional paid media agency usually focuses on managing advertising campaigns. AdsFunnel takes a broader approach: we analyse and connect the complete acquisition process, including strategy, paid media, funnels, CRM, automation, sales follow-up, and data. Advertising is one part of the system, not the entire system.

We analyse your current acquisition strategy, audiences, channels, funnels, tools, processes, follow-up, and measurement. Based on this diagnosis, we design a customised acquisition system and define the implementation priorities. The exact technical scope is agreed according to the needs and current situation of each business.

Yes. Ongoing paid media management can be offered after the customer acquisition system has been diagnosed and implemented. This allows campaigns to be managed using a stronger funnel, tracking, automation, and lead-management structure.

It begins once the essential foundations of the acquisition system are in place. Before starting recurring campaign management, we make sure that the business has the necessary structure to receive, manage, follow up, and measure the opportunities generated by advertising.

Yes. We can assess your existing technology and determine whether it should be retained, optimised, integrated, or replaced. We work with platforms such as HubSpot, ClickFunnels, ActiveCampaign, and MailerLite. AdsFunnel is also an official partner of That’s Funnel, a platform built using GoHighLevel technology.

The advisory provides strategic support for founders and marketing teams that need expert guidance to make decisions, establish priorities, and coordinate their acquisition initiatives. It may cover strategy, paid media, funnels, CRM, automation, data, marketing and sales alignment, and performance analysis. The minimum engagement is three months.

We work with service and ecommerce businesses operating in both B2B and B2C markets. AdsFunnel is particularly suitable for digital businesses that want to connect their marketing actions, improve their acquisition infrastructure, and reduce operational complexity.

AdsFunnel works online with businesses in Spain, Latin America, the Eurozone, and North America. We have a presence in the United States and Bogotá, as well as strategic partners in Spain.

Availability depends on the specific tool and its implementation model. Some solutions may be offered independently, while others may be integrated into a broader customer acquisition system. Contact us to assess which option best fits your needs.

Get started

Your business may not need another isolated campaign. It may need a better acquisition system.

Tell us about your business and we will come back with an assessment of your acquisition system.

Contact details
Business and acquisition